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Time:2024-12-25 16:57:19 Author: NiceNIC.NET 
Top 10 Most Popular Domains
We’ve listed out the most popular domains of 2024. Learn more about the most popular domains over the years including the most popular ecommerce domains, social media domains, and much more.
Today, there are more than a billion domains registered online, and over 5.4 billion internet users. This massive growth has greatly impacted the popularity of common domain names.
2024 marked some significant popularity changes for web domains around the globe. Large domains like Google and YouTube reclaimed their dominance at the top of the pack, pulling ahead of newcomers like TikTok. Other members of the list remained relatively steadfast, despite tough competition.
Read on to discover who made the top 10 domain ranking in 2024, using Similarweb data.
Top 10 popular domains of 2024
Google.com
YouTube.com
Facebook.com
Instagram.com
X.com
WhatsApp.com
Wikipedia.org
Yahoo.com
Reddit.com
Yahoo.co.jp
Insights from the world’s most popular domain names
The most popular domains reveal some interesting insights about common top-level domains (TLDs) and domain name length.
Current trends show that .com will continue to be the most popular domain extension, but it’s declining in popularity. The .com TLD accounted for 44.4% of all domains in 2024, which is down from 53.3% in 2022.
The popularity of .com is reflected in multiple domain rankings for 2024. Only two of the world’s top 10 most popular domains end in something other than .com. Other popular options—websites with .ru and .org TLDs—ranked further down the 2024 popular domains list.
But popular domains may also be supported by a less obvious component: their name. Name memorability is crucial to building a successful brand, and that starts with a brand’s domain naming conventions. The best domain names are short, sweet, and to the point, with a touch of memorability. Most of 2024’s 10 most popular domains consist of two-syllable words.
Most popular domains by type
Worldwide domain popularity does not necessarily paint a full picture of the digital ecosystem. Today, there are thousands of high-ranking domains within individual categories, particularly ecommerce, social media, and videoe.
These rankings were accumulated from Statista and SimilarWeb:
The most popular TLD extension is .com
The most popular ecommerce domain is Amazon.com
The most popular social media domain is Facebook.com
The most popular video streaming domain is YouTube.com
The most popular news domain is Yahoo.com
The most popular sports domain is ESPN.com
The most popular health domain is NIH.gov
The most popular travel domain is Booking.com
The most popular search engine domain is Google.com
The most popular banking domain is PayPal.com
Popular domain TLD extensions
The .com TLD remains one of the most popular in the world and is currently used by 44.4% of global websites. The lesser known .org controls less than 4.2% of the market, followed by .de, at 3.5%.
Ranked by use in global websites, the top domain TLD extensions of 2024 are:
.com
.org
.de
.ru
.br
.net
.uk
.jp
.it
.fr
Popular ecommerce domains
Since 1995, retail giant Amazon.com has been one of the most popular ecommerce domains. Today, Amazon reaches 2.7 billion monthly visitors, across all devices. Rivaled by AliExpress and eBay, the company continues to hold a 40% market share across the ecommerce industry.
Unsurprisingly, Amazon claims multiple spots in the top 10 most popular ecommerce domains in 2024:
Amazon.com
Temu.com
eBay.com
AliExpress.com
Amazon.co.jp
Rakuten.co.jp
Walmart.com
Amazon.in
Etsy.com
Amazon.de
Popular social media domains
Facebook.com gets the most traffic out of all social media domains.
Social media use continues to grow among different demographics. Facebook ranks at the top of the list, followed by X, Instagram, and WhatsApp.
The top 10 social media domains in 2024 are:
Facebook.com
Instagram.com
X.com
WhatsApp.com
Reddit.com
TikTok.com
LinkedIn.com
VK.com
Pinterest.com
Twitter.com
Popular video streaming domains
More people visit YouTube.com than other domains in the entertainment industry.
Video is the most popular form of online content. The vast majority (91.8%) of people watch videos online. YouTube.com boasts the highest amount of video traffic, with 500 hours of footage uploaded per minute. While more curated than YouTube, video streaming domains like Netflix.com and DisneyPlus.com take a back seat to user-generated content.
The 10 most popular video streaming and online TV domains in 2024 are:
YouTube.com
Netflix.com
Kwai-video.com
IMDB.com
DisneyPlus.com
Rutube.ru
Max.com
Waisheph.com
PrimeVideo.com
Tenki.jp
Popular news domains
Domain name trends for 2024
Domain names have a relatively predictable pattern. Traditional naming conventions haven’t changed much at all in 2024, although new top level domains, price increases, and unique extensions continue to shape the industry.
One of the biggest influencing factors is the sheer number of new TLDs. The WHOIS list of extensions continues to grow, with more than 1,500 available as of September 2024. The most popular TLD is .com with 44.4% of the world’s websites choosing it over other common domain extensions.
That said, .com popularity is down from two years prior (back in 2022, 53.3% of all domains used the top level domain). More companies are turning to easily branded domains with unique extensions. Generic TLDs like .xyz, .online, and .shop are some of the most popular TLDs in 2024.
We’ve listed out the most popular domains of 2024. Learn more about the most popular domains over the years including the most popular ecommerce domains, social media domains, and much more.
Today, there are more than a billion domains registered online, and over 5.4 billion internet users. This massive growth has greatly impacted the popularity of common domain names.
2024 marked some significant popularity changes for web domains around the globe. Large domains like Google and YouTube reclaimed their dominance at the top of the pack, pulling ahead of newcomers like TikTok. Other members of the list remained relatively steadfast, despite tough competition.
Read on to discover who made the top 10 domain ranking in 2024, using Similarweb data.
Top 10 popular domains of 2024
Google.com
YouTube.com
Facebook.com
Instagram.com
X.com
WhatsApp.com
Wikipedia.org
Yahoo.com
Reddit.com
Yahoo.co.jp
Insights from the world’s most popular domain names
The most popular domains reveal some interesting insights about common top-level domains (TLDs) and domain name length.
Current trends show that .com will continue to be the most popular domain extension, but it’s declining in popularity. The .com TLD accounted for 44.4% of all domains in 2024, which is down from 53.3% in 2022.
The popularity of .com is reflected in multiple domain rankings for 2024. Only two of the world’s top 10 most popular domains end in something other than .com. Other popular options—websites with .ru and .org TLDs—ranked further down the 2024 popular domains list.
But popular domains may also be supported by a less obvious component: their name. Name memorability is crucial to building a successful brand, and that starts with a brand’s domain naming conventions. The best domain names are short, sweet, and to the point, with a touch of memorability. Most of 2024’s 10 most popular domains consist of two-syllable words.
Most popular domains by type
Worldwide domain popularity does not necessarily paint a full picture of the digital ecosystem. Today, there are thousands of high-ranking domains within individual categories, particularly ecommerce, social media, and videoe.
These rankings were accumulated from Statista and SimilarWeb:
The most popular TLD extension is .com
The most popular ecommerce domain is Amazon.com
The most popular social media domain is Facebook.com
The most popular video streaming domain is YouTube.com
The most popular news domain is Yahoo.com
The most popular sports domain is ESPN.com
The most popular health domain is NIH.gov
The most popular travel domain is Booking.com
The most popular search engine domain is Google.com
The most popular banking domain is PayPal.com
Popular domain TLD extensions
The .com TLD remains one of the most popular in the world and is currently used by 44.4% of global websites. The lesser known .org controls less than 4.2% of the market, followed by .de, at 3.5%.
Ranked by use in global websites, the top domain TLD extensions of 2024 are:
.com
.org
.de
.ru
.br
.net
.uk
.jp
.it
.fr
Popular ecommerce domains
Since 1995, retail giant Amazon.com has been one of the most popular ecommerce domains. Today, Amazon reaches 2.7 billion monthly visitors, across all devices. Rivaled by AliExpress and eBay, the company continues to hold a 40% market share across the ecommerce industry.
Unsurprisingly, Amazon claims multiple spots in the top 10 most popular ecommerce domains in 2024:
Amazon.com
Temu.com
eBay.com
AliExpress.com
Amazon.co.jp
Rakuten.co.jp
Walmart.com
Amazon.in
Etsy.com
Amazon.de
Popular social media domains
Facebook.com gets the most traffic out of all social media domains.
Social media use continues to grow among different demographics. Facebook ranks at the top of the list, followed by X, Instagram, and WhatsApp.
The top 10 social media domains in 2024 are:
Facebook.com
Instagram.com
X.com
WhatsApp.com
Reddit.com
TikTok.com
LinkedIn.com
VK.com
Pinterest.com
Twitter.com
Popular video streaming domains
More people visit YouTube.com than other domains in the entertainment industry.
Video is the most popular form of online content. The vast majority (91.8%) of people watch videos online. YouTube.com boasts the highest amount of video traffic, with 500 hours of footage uploaded per minute. While more curated than YouTube, video streaming domains like Netflix.com and DisneyPlus.com take a back seat to user-generated content.
The 10 most popular video streaming and online TV domains in 2024 are:
YouTube.com
Netflix.com
Kwai-video.com
IMDB.com
DisneyPlus.com
Rutube.ru
Max.com
Waisheph.com
PrimeVideo.com
Tenki.jp
Popular news domains
Domain name trends for 2024
Domain names have a relatively predictable pattern. Traditional naming conventions haven’t changed much at all in 2024, although new top level domains, price increases, and unique extensions continue to shape the industry.
One of the biggest influencing factors is the sheer number of new TLDs. The WHOIS list of extensions continues to grow, with more than 1,500 available as of September 2024. The most popular TLD is .com with 44.4% of the world’s websites choosing it over other common domain extensions.
That said, .com popularity is down from two years prior (back in 2022, 53.3% of all domains used the top level domain). More companies are turning to easily branded domains with unique extensions. Generic TLDs like .xyz, .online, and .shop are some of the most popular TLDs in 2024.
Subdomains are also still an important element of internal brand strategy. Brands will continue to hedge their bets with internal testing and optimization, including efforts to differentiate certain sites for individual countries. Popular domains like news.google.com and blog.hubspot.com are the most obvious (and popular) of these.
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